Market Leader Upper-Intermediate DVD Video New Edition

Market Leader Upper-Intermediate DVD Video New Edition


Market Leader Upper-Intermediate DVD Video New Edition
Marker Leader Upper Intermediate New Edition Video can be used alongside the Market Leader course, or as freestanding material for students of upper-intermediate level. Market Leader Upper Intermediate New Edition Video is divided into five programs, each discussing a key business issue: international marketing, business relationships, e-commerce, customer service and mergers and acquisitions.
 
 
In each program there is an authentic interview with a top-ranking manager or CEO, and the interviewees represent a range of different industries.
 
 
Video Resource Book
Each unit is divided into sections:
- Before you watch
- Starting-up
This section contains questions to encourage students to start thinking about the topic of the programme. Background information is given about each of the five companies represented in the video.

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